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Robotic process automation makes nearshore outsourcing more …

The traditional benefits of IT outsourcing to nearshore locations have included geographic proximity, time zone alignment, cultural affinity and shared language. The one area these adjacent providers have not been able to compete with their offshore counterparts on has been price.

[ Related: Building a business case for offshore robotic process automation ]

But that could change as robotic process automation (RPA) takes hold. The automation itself will begin to chip away at the offshore competitive advantage of labor arbitrage. But more importantly, argues Marcos Jimenez, CEO of Softtek North America, it will highlight areas in which nearshore providers excel: proximity, agility, and flexibility. A nearly 20-year veteran of the Mexico-headquartered company, Jimenez has doubled the profitability of Softtek’s U.S. and Canadian business since taking it over in 2011.

CIO.com talked to Jimenez about the potential impact of RPA on the global IT and business process outsourcing market, new demands from customers for outcome-based engagements, the role of digital labor management in the future of IT services, and best practices for RPA success.

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