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Royston posted this in SEO Tools on August 12th, 2009

Three Essential Keyword Research Tools

A keyword is a word or phrase that a web user types into the web browser in order to search for a topic that she is interested in finding information about. The web search engines take this word or phrase and searches its indexed catalogue and returns to the web browser those items (websites) that contain relevant content to the user. There are sophisticated algorithms behind the search that eliminate junk but that’s basically it – a search engine carries out a rapid search through an indexed

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Royston posted this in SEO Tools on August 10th, 2009

How important are search engines to your sites success?

It is the search engines that finally bring your website to the notice of the prospective customers. When a topic is typed for search, nearly instantly, the search engine will sift through the millions of pages it has indexed about and present you with ones that match your topic. The searched matches are also ranked, so that the most relevant ones come

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Royston posted this in outsourcing on August 10th, 2009

How can people in an outsourcing respect their manager but hate the organisation?

I was thinking about outsourcing change management and the observation that those being outsourced often speak with respect about the boss delivering the message whilst being very hostile to the organisation actually forcing through the reorganisation. It has often happened to me when talking to people being outsourced that some managers or leaders are able to give bad news when it is necessary whilst still maintaining a good relation with their

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Royston posted this in Comment on August 10th, 2009

Be critical and think about what people are really saying

To a large extent in the academic and business world things move forward by a thorough critique of the existing body of knowledge or by taking apart the
position people take on a particular issue (usually in hindsight). Often very strong positions are held based on very shaky ground and expertise claimed based on little supporting

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Royston posted this in WebTools on August 5th, 2009

Top 13 Tips to Creating a Professional Looking Newsletter By Guest Michael Wong

According to recent study by usability expert, Jakob Nielsen, about 50 percent of readers skimmed or partly read the newsletters. Only 23 percent of readers read the newsletters all the way through. The remaining 27 percent were never

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roymogg posted this in Planning on August 3rd, 2009

What is a Statement of Work (SOW)

A Statement of Work (SOW) is a companion document to the services agreement that consists of a narrative description of the products or services to be supplied. A statement of work is a necessity as it refines the understanding between the parties as to what must be delivered and the terms and conditions to be applied. A Statement of Work is in effect a contract between the parties for the service delivery or of a commercial understanding of how to work together in a joint activity with a

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Royston posted this in humour on August 3rd, 2009

AskRoy.com How many bacteria in a doner kebab?

Don’t read this if you are of a nervous disposition or like doner

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